Cookie Policy

1. What are cookies?

Cookies are small text files a browser stores when you visit a website. We also use similar technologies such as your browser’s Local Storage. This page explains what xposio.com actually uses.

2. Essential cookies (always on)

• NEXT_LOCALE: remembers the site language you chose (Arabic/English).
• xposio_cookie_consent and xposio_visitor_id (local storage in your browser): remember your consent choice and a random identifier containing no name or number, so we don’t ask on every visit.
• xpo_utm: stored only when you arrive through a campaign link with UTM tags, so our team knows where your enquiry came from if you contact us. It lasts 30 days.

3. Analytics and marketing cookies (only after your consent)

These tools only run after you press “Accept” in the cookie banner. Before that, Google receives anonymous, cookieless signals under Consent Mode.

• Google Analytics 4 (_ga, _ga_*): to understand visits and which pages are most useful. Kept for up to two years under Google’s settings.
• Google Ads (_gcl_au): to measure whether ads lead to real enquiries.
• Microsoft Clarity (_clck, _clsk): heatmaps and anonymised session recordings to improve usability.
• Meta Pixel (_fbp): to measure Facebook and Instagram ads, including contact clicks to WhatsApp or phone.
• Snapchat Pixel (_scid, _sctr): to measure Snapchat ads.

4. How to control them

• Through the consent banner on your first visit.
• By deleting cookies and site data in your browser settings; the consent banner will appear again.
• To turn off personalised ads from Google: Ads Settings in your Google account (adssettings.google.com).
• To turn off personalised ads from Meta: ad settings in your Facebook or Instagram account.

5. Third parties

The analytics and marketing cookies above are set by Google, Microsoft, Meta and Snap, and are governed by each company’s privacy policy. We do not sell personal data, and we do not show ads on xposio.com.

For full details of the data we collect and your rights, see our Privacy Policy.

6. Updates

We update this page whenever we add or remove a tool. The “Last updated” date at the top shows the latest review.